Me, Me, Me...Should Be About You, You, You

Broker #127 Pritchard & Jerden, Atlanta, Georgia
www.pritchardjerden.com
($9,067,706; 58 employees; 57.04% commercial retail, 34.85 benefits)

This is corporate looking, nicely-designed website. But for me, it is a little too me, me, me. Most of the copy is written in "corporatese." In fact, Hubspot judges its "Readability Level" to "Advanced / Doctoral Degree." The website also includes niche product pages for Hospitality, Manufacturing, and more. But, it has no real industry specific content. There are prominent news links on the Home page announcing personnel news. I'd rather see links to how they solve industry-specific insurance issues.

Rating: I am sure these are very smart insurance people with lots of information that would demonstrate their value to potential new clients. So....? Hubspot score = 41